direction

CJ WEST

Digital marketing design, development & automation

About

A bit about moi

I’ve worked in the Information and Communication Technologies (ICT) field for twenty years, mainly with website design and development, content management and publishing, and delivering email and social media campaigns. Areas I specialize in include user experience (UX) and user interface (UI) design, information architecture (IA), content management systems (CMS) and customer relationship management (CRM) tools.

During my career, I’ve worked numerous digital project roles with private, public, nonprofit, and charitable organizations, providing insight into the best digital tools to leverage when strengthening a brand’s online presence for various types of businesses and industries.

As an independent contractor in Canada's National Capital Region (NCR) I've applied my digital skills during the review, analysis and recommendations on improving functionality, accessibility, layout, and new technology uses for several national non-profit organizations and federal government sites.

In addition to my HTML and CSS coding skills, I have a great deal of creative expertise working with various applications to produce marketing materials, create graphics and logos, and optimize photos, video and audio for different media formats.

CJ West

 

"The closest to perfection a person ever comes is when they fill out a job application."
Stanley J. Randall
"Advertising may be described as the science of arresting human intelligence long enough to get money from it."
Stephen Leacock
"He's a very nice boy."
My Mom

What I do

  • brush icon

    Web Design

    Clean, simple, responsive designs for websites and emails.
  • stack icon

    Branding

    Consistent look & feel across all digital and print properties.
  • triangle icon

    Graphics

    Logos, photos, image optimization, print layout and designs.
  • gears icon

    Social

    How and when to leverage Twitter, Facebook, Instagram, and other social media channels.

RESUME

Experience

Web Coordinator

2018-2020

Canopy Growth Corporation, Smiths Falls, ON

Digital Marketing Communications Officer

2015-2018

CODE, Ottawa, ON

Manager, Web Solutions

2010-2015

Senators Sports & Entertainment, Ottawa, ON

Web Specialist and IT Consultant

2005-2010

6650741 Canada Inc., Ottawa, ON

Web and Multimedia Specialist

2002-2005

Canadian Institutes of Health Research, Ottawa, ON

Web Specialist

2000-2002

AJJA Information Technology Consultants Inc., Ottawa, ON

Education

Multimedia Web Specialist Certificate

1999

Algonquin College, Ottawa, ON

Desktop Publishing Certificate

1999

Algonquin College, Ottawa, ON

Computer Programmer Analyst Certificate

1998

CDI College, Ottawa, ON
View CJ West's profile on LinkedIn

Skills

    Adobe Creative Cloud (Photoshop, Illustrator, Dreamweaver, XD, InDesign)

    Adobe Experience Cloud (AEM, Target, Campaign, Analytics)

    Coding (HTML 5, CSS 3, JavaScript, PHP, Bootstrap)

    CMS (AEM, WordPress, Drupal)

    CRM (Campaign, MailChimp, Constant Contact, Eloqua)

    Project Management (JIRA, Asana, Trello, Basecamp)

    Analytics (Google, Adobe, StatCounter)

    Databases (MySQL, FileMaker, Access)

    Social Media (Hootsuite, TweetDeck, Google Alerts, Meltwater, Audiense, Sumo)

    Video/Audio (Premiere, Handbrake, iMovie, Snagit, YouTube, Vimeo)

    Blackbaud (Luminate, TeamRaiser, Online Express, Attentive.ly)

    Standards & Guidelines (W3C, WCAG, CASL)

Portfolio

Contact

Connect with me on LinkedIn